The AI-powered experience layer for Jira Service Management
Transform JSM portals into clear, branded service front doors built for scale and governance.

Rated 4.4/5 by teams already running Refined. See reviews and listing details before you decide.
JSM captures requests. Refined runs the experience.
As service expands across departments, regions, and audiences, generic help centers create confusion. Refined introduces structured entry points, audience-aware portals, and guided navigation to manage it all.

Real outcomes from guided service journeys
When service is clear, trusted, and easy to navigate, users get to the right answer fast — and support teams feel the difference.
Structured navigation and guided service paths help users reach the right request type — without hunting, guessing, or submitting the wrong ticket.
Guide users to answers before they submit a request, reducing repetitive support work and freeing your team for higher-value issues.
Categorized requests and audience-aware portals reduce misrouting at the source, so tickets land with the right team.
Branded, structured portals turn a fragmented JSM environment into a front door people recognize and return to, not just power users.
Deliver exceptional service at scale
Aggregate multiple JSM portals into clear, branded front doors with consistent navigation across departments, regions, and entities.
Deliver role-, region-, or entity-based portal views without duplicating workflows. One backend. Multiple tailored service experiences.
Organize request types into intuitive pathways that improve routing accuracy and reduce submission errors — even in environments with hundreds of request types.
Integrate Confluence knowledge directly into the service journey to support confident submission and reduce repetitive tickets.
Built for operational scale and governance
As JSM environments expand across IT, HR, finance, and external audiences, complexity reigns. Refined maintains consistent portal design, controlled exposure, and centralized governance across complex service architectures — so structure holds as scale increases.

Branded experiences users trust
Refined transforms Jira Service Management into clear, branded experiences that reflect your organization — not a generic interface. Consistent design, trusted layouts, and recognizable navigation help users engage with confidence across every site.

Structure makes AI more effective
AI can suggest requests and surface knowledge. Structure determines whether that guidance is relevant. Refined introduces clear service boundaries within a scalable multi-portal architecture — improving discovery, deflection, and routing accuracy without disrupting workflows.
Built to serve. Designed to deflect.
Everything you need to turn JSM into a branded, structured service front door that guides every user to the right answer.

Design service-ready home and landing pages with an intuitive builder — or start fast with customizable templates.

Make your service portal feel like yours. Apply your brand site-wide and build the trust that drives self-service.

Structure your portal with drop-down navigation that routes every user to the right request or resource — no guesswork.

Show every user only what applies to them. Personalize page sections by role or group to cut noise and drive action.

Segment your portal by audience. Keep the right content in front of the right users — and everything else out of the way.

Set access to public, private, or support-only — and match your portal exactly to who you're serving.

Choose where your data lives. Host in the US or EU to meet compliance and governance requirements.

Give trusted colleagues admin access — no Atlassian admin rights required. Keep governance without the bottlenecks.

Publish on your own domain. Reinforce brand trust from the very first click.

Let users track every open request in one place — reducing follow-up tickets and keeping your team focused.

Surface only the request types each user needs. Combine with permissions to keep your portal clean and focused.

Embed request links directly in knowledge base articles so users get help — or self-serve — without switching tools.
One product. Multiple service solutions.
Refined Sites for Jira Service Management powers scalable service across internal and external use cases.

Organize complex service catalogs into structured portals that improve routing and reduce friction.

Extend structured service portals to HR, finance, facilities, and other internal teams.

Deliver professional service portals that guide customers to the right request instantly.

Modernize employee service delivery with clear request pathways and integrated policy access.
From service management to service experience
As service operations mature, the challenge shifts from capturing requests to helping every user find the right path to help.
- Request types, queues, and SLAs
- Approvals and agent workflows
- Formalized service intake and operations
- Support external customers
- Manage customer-facing requests and incidents
- Improve customer service appearance
- Branded, guided service for any audience
- Multi-portal structure with centralized control
- One clear front door across teams, services, sites
Right-sized for your needs
Refined Sites is available in editions designed to support growing complexity.
Structured portals, audience-aware segmentation, and guided request presentation for scaling service teams.
Enhanced analytics, multi-portal governance, and enterprise-grade capabilities for larger service environments.
Service is only half the picture
Pair it with Refined Sites for Confluence and put the right answers in front of users before they ever raise a ticket.
- Deflect tickets with answers that are easy to find
- Connect your knowledge directly to the services that need it
- One consistent experience, from first search to resolved ticket


Rated 4.4/5 by teams already running Refined. See reviews and listing details before you decide.
Ready to structure your Jira Service Management environment?





